Nadine McGrath

Nadine McGrath loves a good story. When she's not researching or writing a story she's either telling or reading one. The journalist and PR guru is director of Creative Content Co and McGrath Media & Marketing leading her team to help brands make the most of digital technology to connect with their audience.
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Recent Posts

Social media booming but small business still lags behind:Study


A report has confirmed what most people already know – social media has become a major part of our modern lives. However, social media for small business is not booming like we may think. 

How native advertising can grow your brand

I remember as a young journalist reluctantly having to write up advertorials for valued advertisers. Doors would slam as editors battled with advertising heads, reluctant to take their journalists away from a good story to write a “damn marketing fluff piece” as I remember one editor calling advertorials.

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