Nadine McGrath

Nadine McGrath loves a good story. When she's not researching or writing a story she's either telling or reading one. Nadine started her career as a journalist working in both print and television for leading news organisations before moving into public relations and marketing. She is director and founder of Creative Content Co leading her team to help brands make the most of digital technology to connect with their audience.
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Recent Posts

Social media booming but small business still lags behind:Study


A report has confirmed what most people already know – social media has become a major part of our modern lives. However, social media for small business is not booming like we may think. 

How native advertising can grow your brand

I remember as a young journalist reluctantly having to write up advertorials for valued advertisers. Doors would slam as editors battled with advertising heads, reluctant to take their journalists away from a good story to write a “damn marketing fluff piece” as I remember one editor calling advertorials.

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